Safeera Sarjoo – Sublime

Commuting with Confidence

Safeera Sarjoo — Fri, 13 Nov 2020 00:00:00 +0000

Sublime: What made you choose to focus on people’s commute specifically when thinking about your vision? Randell Sergeant: Film and photography have always romanticised travel, with a focus on the journey being more important than the destination, and maybe this rubbed off on Serran. Photographers have often focussed their cameras on the mundane and made...

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A Place Like Home

Safeera Sarjoo — Tue, 29 Sep 2020 09:50:43 +0000

One of the most exciting aspects of travelling is sampling the array of native delicacies and feeling like part of the community no matter what corner of the world you’re in. Herbert van Drongelen had that international exposure, which he brings to his job as Head Chef at Herbs Garden at The Four Elements Hotel...

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Original Time

Safeera Sarjoo — Thu, 28 May 2020 00:00:00 +0000

Just like other items we adorn, watches also tell people a lot about ourselves. It’s a subtle but revealing accessory. The intricate craftsmanship has evolved over time from the beginnings of the 16th century as a mechanical device to the now familiar quartz movement and more recent smartwatch. Brands are steeped in their own history...

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Social Distancing Like a Pro

Safeera Sarjoo — Mon, 23 Mar 2020 18:37:02 +0000

Some businesses took the decision to implement remote working for their staff until further notice. This in itself will involve certain adaptability. It’s a vital step, especially if you’re unaware that you’ve come into contact with someone that could be carrying COVID-19/Coronavirus. This idea has some people fretting though. “What do you do for days...

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Nantes, A Voyage for All

Safeera Sarjoo — Fri, 30 Oct 2015 10:05:19 +0000

Having survived turbulent years through the Roman, Frankish and Breton eras, Nantes is a city of resilience. Cobbled streets and timber-framed houses are just a handful of remnants from its 18th century glory days where maritime trade bolstered the extravagant way of life. Despite their pockets of instability and unprincipled link to the slave trade,...

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Trade Over Aid

Safeera Sarjoo — Wed, 20 May 2015 15:00:34 +0000

Kalkidan’s background and understanding of the economic situation in Africa provided a moving story for the brand, with her Kickstart fundraising campaign surpassing its £10,000 objective, and backers collectively pledging an astonishing £12,567. And so Sancho’s Dress was born, enabling the creation of hand-woven scarves in rural Ethiopia. The scarves are created using traditional wooden...

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Southern Comfort

Safeera Sarjoo — Sun, 01 May 2011 13:00:00 +0000

Sublime: Growing up in Tennessee, what was the general opinion towards eco-fashion? Jeff Garner: They didn’t know the terminology so much, but now they do. They’re really supportive, very prideful of where they come from and who they are. They take care of the land, and once they got to understand what eco-fashion is about,...

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Saving The World With Erin Schrode

Safeera Sarjoo — Tue, 01 Mar 2011 13:00:00 +0000

Erin Schrode is typically West Coast: she rejoices in huge self-belief, and grew up in an organic household long before most of us knew what the term ‘organic’ meant when applied to tomatoes. And she’s putting her wealth of talent and privilege to great use. Sublime: Where did your interest in sustainability come from?...

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Clothed In Purity

Safeera Sarjoo — Tue, 01 Mar 2011 13:00:00 +0000

Gearing up to showcase this year’s Autumn/Winter collections, New York, London, Milan and Paris were hotspots for the most outlandish, head-turning outfits – and that was just the press. But in Vancouver, eco-fashion was the prime focus between 22 and 25 February, as designers such as Jeff Garner and Jason Matlo unveiled their A/W collections,...

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Blue Sky Thinking

Safeera Sarjoo — Tue, 01 Mar 2011 13:00:00 +0000

Sublime: Do you think it’s inevitable that we would be heading towards a climatic catastrophe, with key movements such as the industrial and scientific revolutions shaping the way we live? Tim Flannery:As a species, we’ve developed intelligence before we’ve gained understanding and wisdom. But we learn quickly, and I’m confident that we are capable of...

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